The So.Di.Co Group, in the face of the publications on some newspapers and the consequent controversy, wants to clarify the alleged involvement with the television broadcast Big Brother, a baseless assertion.
Neither So.Di.Co nor any company belonging to the group or brand and product, including the organic make-up line La Cosmesi Biologica, has signed any sponsorship contract with the producer of the television broadcast Grande Fratello 15.
The So.Di.Co philosophy is based on respect, collaboration, seriousness and transparency, values in which we strongly believe, which support daily work, transmitted through the quality of products and transparent and clear communication.
For this reason, sponsorship of the aforementioned program is not part of the Group’s communication strategy which for over 20 years has been promoting its values of responsibility and quality in respect of the well-being and health of people and the environment.
